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Eight digital brand communication trends you should be on top of in 2014-2015

Firehead - 3 hours 36 min ago
From SMEs to multinationals, companies are well aware that communicating their brand is an essential part of doing business: who they are, what they do, why customers should buy from them. But the channels for digital communication have exploded with … Continue reading →

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Upcoming presentation at #InfoDevWorld: Perfecting the Audio Narration in Instructional Videos

idratherbewriting.com - 9 hours 11 min ago

I’m giving a presentation this week at Information Development World on voiceover with video tutorials. My presentation is Thursday at 2pm. Here’s the description:

Perfecting the Audio Narration with Instructional Videos

No matter what tool you use to create video tutorials, getting the voice right — sounding professional, clear, and friendly — is an art. You have to know to interact with your microphone, how to read your script sounding natural and at ease (often while driving the mouse), how to post-process your (more)

Escape from Microsoft Word

Core Dump 2.0 - Tue, 10/21/2014 - 19:01

Here’s an interesting perspective on Microsoft Word from a writer who is not a technical writer and who found himself baffled by some of Word’s formatting idiosyncrasies.  The problem he ran into would not have occurred if he had used a character style for italics instead of applying direct formatting. Of course, Microsoft continues to make it harder and more complex to use styles properly with every release of Word, so I won’t be too hard on him.

I’ve been vaguely aware of Word (more)

DocOps: Interview with Jim Turcotte

idratherbewriting.com - Tue, 10/21/2014 - 11:32

Jim Turcotte

The following is an interview with Jim Turcotte, a senior vice president for CA Technologies and business unit executive for the Information Services team. Jim recently posted several articles on LinkedIn Pulse about something he calls DocOps, so I asked him some follow-up questions.

Can you explain DocOps in more detail?

First, let me start by explaining the application economy. Customers today decide whether or not to do business with you based on your software. Your new façade is now your mobile application and online presence. A (more)

Cherryleaf “green screen” videos

Cherryleaf Technical Authors blog - Tue, 10/21/2014 - 07:05
We’ve been putting together some short length videos that we can use on the Cherryleaf website. These are “quick and dirty”, three to four minute videos, shot behind a green screen....

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DITA localization for output (premium)

Scriptorium blog - Mon, 10/20/2014 - 08:45

The first step in DITA localization is to translate the actual content of your DITA files. The second step is to address DITA localization requirements for your output. This article provides an in-depth explanation of the localization support in the … Continue reading →

The post DITA localization for output (premium) appeared first on Scriptorium Publ (more)

ASTC (NSW) conference 2014 wrapup

ffeathers - a technical writer's blog - Sat, 10/18/2014 - 16:11

This week I attended the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. This post is a summary of the conference, with links to individual blog posts on each session, and a thanks to the organisers.

The conference took place over two days, Friday and Saturday, in Sydney. There were 40 to 50 attendants each day. Because one of the days was a weekday and the other a Saturday, a slightly different set of people attended each day. This has been a characteristic of t (more)

Broadening the definition of technical communicator at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Sat, 10/18/2014 - 00:45

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

Kylie Weaver‘s presentat (more)

Issue trackers at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Fri, 10/17/2014 - 23:31

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

David Stephensen presented a session (more)

Increasing your visibility at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Fri, 10/17/2014 - 22:42

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

Adrienne Mclean presented a session tit (more)

Embedded help at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Fri, 10/17/2014 - 21:00

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

This is Dave Gash‘s second session at the conferen (more)

Videos and screencasts in technical communication at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Fri, 10/17/2014 - 20:09

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

Charles Cave presented a session titled, & (more)

Con­tent strat­egy: getting it and testing it at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Fri, 10/17/2014 - 19:02

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

Carol Barnum‘s keynote p (more)

Life at the epicentre of the Ebola outbreak

Core Dump 2.0 - Fri, 10/17/2014 - 05:57

Here’s a harrowing article by an AmeriCare relief worker about what it’s like working at the epicentre of the Ebola outbreak in Monrovia, Liberia.

When traveling to areas devastated by earthquakes and violent storms, the physical damage is often apparent even before you step off the plane. But here in Liberia where the death toll has surpassed 2,000 and continues to climb, there are no flattened buildings or tent camps filled with survivors. Signs of the crisis are mo (more)

Repco and DITA at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Fri, 10/17/2014 - 01:42

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

Gareth Oakes walked us through a case stud (more)

STE: quirks and limitations at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Thu, 10/16/2014 - 21:15

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

Lyneve Rappell spoke about t (more)

Practical HTML5 and CSS3 for real writers at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Thu, 10/16/2014 - 20:29

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

Dave Gash presented a session on “Practical HTML5 & (more)

Influencing without ‘real’ authority at ASTC (NSW) 2014

ffeathers - a technical writer's blog - Thu, 10/16/2014 - 19:18

I’m attending the annual conference of the Australian Society for Technical Communication (NSW), ASTC (NSW) 2014. These are my session notes from the conference. All credit goes to the presenter, and any mistakes are mine. I’m sharing these notes on my blog, as they may be useful to other technical communicators. Also, I’d like to let others know of the skills and knowledge so generously shared by the presenter.

The conference keynote was presented by (more)

Respect and influence - Proven strategies for technical writers

HelpScribe - Thu, 10/16/2014 - 14:31

One of the most common complaints raised by tech writers is that we just don't receive the respect we deserve. Like primary school teachers, janitors, truck drivers, and other professions that make the world go around, we often find ourselves defending the value of our work. We even tell tales of baking brownies as a form of bribery to put subject matter experts in a cooperative mood. Too often, our documentation is perceived as a necessary expense instead of an investment.

(more)

API Doc presentation slides and recording

idratherbewriting.com - Thu, 10/16/2014 - 09:56

Yesterday I presented “Publishing strategies for API documentation” to the San Francisco STC chapter. Here are my slides and recording.

Publishing strategies for API documentation from Tom Johnson

PowerPoint in other format: (more)