Less Work, More Flow

Lessons and big-a** failures

In my last post I walked through the challenge and strategic response of curate content (digital music) for an audience on a tight schedule. I used a taxonomy and system of ‘likes’ to rank parts of the taxonomy to guide curation of content for the us (more)

This one is a bit of thought-provoking fun; an applied content science experiment. The question: can you apply primarily digital content concepts in day-to-day physical life? To explore this, I tried to get an uninitiated crowd to help me curate some content in near real-time, by setting up a taxonomy and system of "physical likes".  To put it another way, I crowd-sourced my way through DJing a house party.

Here I present you a case study in traditional form:

Part 1:

• The (more)

Should a content strategist know code? How much geek cred is good for your career? When is it too much?  People have a love-hate relationship with technology even in our industry. Here’s my thoughts on how technical a Content Strategist should be. Some of you may be surprised. 

This post was born of a CS Google Forums discussion addressing these concepts and sort of got away from me.  Now it’s blog-length and I think an interesting topic.  (more)

I am delighted to finally announce the publishing of my book – with my co-author Rahel Anne Bailie: Content Strategy: Connecting the dots between business, brand and benefits.

It has been two intense years of working a more than full time job and authoring in every moment I could scrape together.  Some may have noticed we (more)